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Benef IT

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A Business Minded Computer Magazine
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A Business Minded Computer Magazine

Target Audience

Primary: The small and medium businesses of the Indian sub-continent (Rs 10 million to Rs 1000 million).
Secondary: Enterprise (Rs 1000 million plus), SOHO (below Rs 10 million)

The editorial positioning
•To enable the readers derive the maximum out of their existing IT set-up
•To present to the readers how their business needs can be fulfilled by the current set of IT solutions
•To prepare the decision makers for strategic benefits that future technology will provide


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